Google has several criteria for evaluating the accuracy of health information, aiming to provide users with reliable and trustworthy content: 1. **Expertise of the Content**: Google looks for content created by authoritative sources such as medical professionals, healthcare organizations, academic institutions, and reputable websites dedicated to health topics. 2. **Content Quality**: Google assesses the quality of the content, including whether it's well-written, comprehensive, and understandable. Content should be free from spelling and grammatical errors and should provide clear explanations. 3. **Trustworthiness of the Source**: Google considers the reputation and trustworthiness of the website or author providing the health information. Sites with a history of publishing accurate and reliable content are prioritized. 4. **Citation of Sources**: Content that cites credible sources, such as peer-reviewed medical journals, clinical studies, and government health agencies, is considered more trustworthy. 5. **Relevance and Utility**: Google prioritizes content that is relevant to the user's query and provides useful information to help users understand health topics, make informed decisions, or take appropriate actions regarding their health. 6. **Consistency with Medical Consensus**: Google evaluates whether the information provided aligns with established medical consensus and guidelines from reputable health organizations. 7. **Avoidance of Misleading or False Information**: Google aims to filter out content that promotes misinformation, pseudoscience, or unsupported health claims. Information that could potentially harm users' health or well-being is particularly scrutinized. 8. **User Feedback**: Google may consider feedback from users, such as ratings, reviews, and reports of inaccurate information, to continuously improve the quality of health-related search results. By applying these criteria, Google strives to provide users with reliable and accurate health information to support their well-being and decision-making processes. ++++++++++++++++++++++++Video+++++++++++++++++++++++++ Okay, dug into the video app review link you sent: https://tinyurl.com/5n7rnbcj Read reviews, compared pricing/programs and checked out some of the websites. Far from totally comprehensive, but – looks like a tie (with a nudge, to Story Prompt) btw: Vocal Video https://vocalvideo.com and Story Prompt www.storyprompt.com Some mechanics: Vocal video Monthly fee: $39/$119 Responses per yr: 3 / 6 Cons: No video questioning, just text-based. Can't collect text responses. Limited analytics in low-tier plans. Limited external review site integration. Story Prompt Monthly fee: $39 Responses per yr: 100 We could utilize the free trial program for the beta launch needs: The Free Plan – 15 video responses, 2 minutes per video time limit, 14-day history, 1 Wall of Love with 5 testimonials, unlimited prompts. All videos will have a StoryPrompt watermark (videos can be branded with all paid subscriptions). Pros: SP has a cool feature called Wall of Love (see screenshot): “The "Wall of Love" feature in Vocal Video is a visual showcase or display area where businesses can highlight and display the video testimonials they've collected from their customers. It's essentially a curated collection of video testimonials that can be embedded on the business's website or other online platforms. Displaying Testimonials: Once businesses have collected video testimonials using Vocal Video, they can choose to showcase them on their Wall of Love. This creates a visually appealing display that potential customers can view to see real-life experiences and feedback from others. Customization: The Wall of Love feature often allows businesses to customize the display to match their branding and website design. They can typically choose the layout, colors, and styles to ensure that it seamlessly integrates with their existing online presence. Interactive Experience: Depending on the platform, the Wall of Love might offer interactive features such as filtering options, search functionality, or the ability to sort testimonials based on specific criteria. This enhances the user experience and makes it easier for visitors to find relevant testimonials. Interactive Experience: Depending on the platform, the Wall of Love might offer interactive features such as filtering options, search functionality, or the ability to sort testimonials based on specific criteria. This enhances the user experience and makes it easier for visitors to find relevant testimonials”. Takeaway So far story prompt and vocal video seemed to be the most cost effective for the Institution while offering the lowest barrier to production for both client and end user. There's a smattering of obstacles that seem to plague a lot of other platforms - for example some of them brand your videos and you have to pay a fee to remove that branding, some don't offer text features, some require a moderate degree of tech savvy, or they don't provide metrics. If you don't want the Client Experiences for the beta to be branded (by the apps company), we could use the free trial of Vocal video.